Our event planning and promotion page will help you plan a successful event at Northwestern Engineering.Our event planning and promotion page will help you plan a successful event at Northwestern Engineering.

Event Planning and Promotion

Planning an event can be a daunting process, especially if it's not something you do all the time—but many members of the Northwestern Engineering community are often asked to assist in planning events or conferences. In this section, you will find information to help you plan successful events. 

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Event Planning Tools

Contracts and Contract Review Process

Please review the information on the following pages to determine what documents are required and what processes must be followed.

Development of Marketing Tools for Events

The McCormick Marketing Department can assist you in exploring ways you can promote your event around campus and the community.

Please contact Julianne Hill, Director of Strategic Communications, if you would like to include any of the following in your event planning process:

  • Ads in the Daily Northwestern
  • Features on the news bulletin

Sample Event Responsibilities Chart

This chart can be instrumental in the planning process at McCormick since it specifies the duties, person/group to which each is assigned, and the due date for each task. Creating a template like this and filling in the relevant details can help make all involved parties aware of their responsibilities for the event.

View and download the chart

Sample Event Brief 

You can adjust and share this document with all staff and administration associated with your event.

View and download the sample event brief

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Vendors

Preferred Vendors

Northwestern identifies certain vendors as preferred vendors, strongly encouraging departments and programs to work with this group of vendors, and offers benefits in choosing their services. Preferred vendors have been awarded a contract by Purchasing and Strategic Sourcing for use by all departments and schools.

Benefits of using preferred vendors include:

  • Maximizing overall best value to the University
  • Ease of ordering
  • Improved productivity and efficiency of department personnel
  • Reduced risk due to improved contract administration
Choose vendors from the following categories:
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Venues

There are a variety of venues available for use on Northwestern's Evanston and Chicago campuses, and their surrounding areas. Refer to our list of venues for information regarding spaces and how to reserve them. 

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McCormick-branded Products

McCormick-branded Products

A variety of McCormick branded products are available through the Marketing and Communications office.  Products include folders, notepads, pens, canvas bags, gift bags, t-shirts, charger bars, mugs, and umbrellas. Please contact Amy Pokrass for a current list of products and pricing.

Please note small quantities of products are in-stock. If large quantities are needed, an order may be placed and turnaround time is 2-3 weeks.

Ordering Branded Products for your Department or Program

All logo files are available in Box.

When ordering branded promotional products for a McCormick department or program, please send the final proofs to Amy Pokrass. All promotional products must be reviewed and approved by the McCormick Marketing and Communications office.

Promotional Product Vendors

Only the Northwestern preferred vendors listed below may be used for promotional product orders. 

Club Colors

Chris Jaeger
800-249-2582 ext. 167

Overture Promotions

Bobby Hazen
(847) 573-6086

Corporate Imaging Concepts

Mike Goldman
(847) 412-6626

4imprint

Karla Kohlmann
(800) 760-4137

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Event Posting in PlanIt Purple

Post your event to the PlanIt Purple website to see it appear in the event listings on the hallway monitors in Tech, Ford, and Cook, and in the events calendar on the main Northwestern Engineering website.

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Event Posting on Hallway Monitors

Please note: all events must be posted in PlanIt Purple.

If you would like an ad to appear on the Northwestern Engineering hallway monitors, please follow our digital signage guidelines to learn about how to submit an ad.

If you plan to create a new PlanIt Purple calendar, please first consult our manager of special events. Any new PlanIt Purple calendars must be approved by marketing and added to the event feed by IT to appear on the hallway monitors and on the website.

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Tech and Ford Publicity Policy

Learn about our policies for publicizing campus activities in Tech and Ford, including rules and instructions for flyers, information on taping and chalking, and getting your message posted on hallway monitors in Tech, Ford, Cook, and Mudd.