Trish Thomas, a serial entrepreneur and 4x founder, is the Co-Founder and Chief Eating Officer of Whole & Free Foods where she launched the brand Every Body Eat® in the middle of the pandemic to distribution in more than 1,000 stores. An early innovator, Trish founded and sold her first company four years after graduating from college. In the ‘90s, she built the first safe online community and a decade later had scaled transmedia entertainment properties to 100 countries in 65 languages. Trish has consulted on digital strategies for IBM, Dreamworks, Hasbro, Redbox, and Nissan to name a few. Currently, she teaches entrepreneurship at the Farley Center for Entrepreneurship & Innovation at Northwestern University, and is the former Director of Entrepreneurship & Innovation at Lake Forest College. Trish’s academic work is anchored in helping students, faculty, and founders boost their psychological resilience as a means to improve new venture success rates (and lives).