During the academic year, the Master of Engineering Management Program leverages the expertise of our alumni and faculty to create webinars on topics relevant to technology, innovation, and management. Webinars are just one example of the way Northwestern’s MEM program prepares its students to stay abreast of timely and emerging topics in the field of engineering management.

Upcoming Webinars

Date: March 8, 2018

Time: 7:30 PM CST

Topic: Skills Needed to Survive Product Management in Tech for the Next Ten Years

Speaker: Birju Shah

Overview: Product management is an adrenaline-filled exciting role at companies. You are in charge of the vision of launching a product, gaining traction, making revenue, and scaling for dominant market share. PMs usually get all the accolades when a tech product is successful, but also get all the failures and finger-pointing as well. This webinar will talk about my experiences as a PM for the last ten years in the valley, the peaks and valleys, and what technologies you should start learning to survive the future software product landscape. 

Biography: Birju Shah is a currently a Group Product Manager in the sensor intelligence group at Uber and a guest lecturer for the MEM course “Intro to Product Management”.  He also is an advisor to several Silicon Valley, Boston, and Chicago start-ups.  Birju draws upon 15 years of building, launching, and scaling software, hardware, and big data solutions to solve large consumer problems.

In aggregate, he has launched products that are used by over 1+billion people in 190 countries.  Birju’s products include: Climate Yield Analysis application, Arrowstream OnDemand, Smart contact lens, maps traffic algorithms, diabetes management.  His product focus is on machine data, machine learning, and artificial intelligence platforms. 

His philosophy when building products is to “Trust the process.  Go to Work.”  Using a case-based and action learning philosophy, Birju teaches the process of how to build products & companies to scale.  His classes focus on: ideation, problem identification, design, usability, measurability, engineering execution, go to market, fundraising, partnerships, scale, moving the needle, and the path to profit. Birju hopes to work with students who are eager to achieve scale and see ideas to execution either as product innovators in large organizations or as their own founder.

The registration link to this webinar will be coming soon!

Past Webinars

Topic: TRIZ – The Theory of Creative Problem Solving

Speaker: Dan Heck, Principal at Bluefuse

Overview:  Our affinity for engineering comes from our love of right answers. The challenge for engineers is that the disciplined applications of known knowledge are just the wrong processes and mindsets required to solve unknown problems. Why do some engineers and scientists think so much more radically than others? Why are most inventions incremental and boring, but about 20% are blockbusters or paradigm shifters?
Attend this webinar to learn about TRIZ – the theory of creative problem solving – and how it is taught and practiced around the world. 

Topic: Five Shifts from Traditional to Agile Management

Overview: In this MEM webinar, presented by MEM Industry Advisory Board Member Jay Stanton Goldstein, you will see how leading companies get beyond the rigidities of traditional management and acquire the breakthrough capabilities involved in making the entire organization agile. Based on The five shifts necessary for an agile transformation, you will get an introduction on how to implement the elements of radical management as an integrated whole so as to get extraordinary results for your organization, your customers and your workforce.

Topic: Engineering Management 101

Speaker: MEM Director Mark Werwath

Overview: As you grow in your career as an engineer and you strive to get into upper management - how can you best prepare? Learn from Northwestern's MEM Director, Mark Werwath, as he highlights key learnings from his 30+ years in industry and how a MEM degree is a key asset in today’s rapidly evolving technology-based business climate. Discover how a new manager requires the need to balance multiple responsibilities that now include financials, hiring, employee development, payroll, innovation, strategy - and not to mention the expectations of your client! This webinar will be approximately 30 minutes and include a question & answer session with Director Werwath.

Topic: Grow Your Professional Engineering Network - NOW!

Speaker: Professor Randy Hlavac

Overview: Today, technology is driving business, marketing and engineering. To keep up with the disruptive change facing engineers and the companies that employ them, it is vital to have a professional network of experts and thought leaders in the areas important to you. In this 45 minute webinar, Randy Hlavac – a professor of business and marketing – will give you the tools and knowledge so you can begin growing your professional network starting tomorrow. He will show you how to identify the key influencers in any industry you want to develop, how to engage with them, and how to use them to help you find employment upon graduation. Get ready for a fast paced discussion of how to build a professional network you can use throughout your college experience and beyond.